Friday, January 12, 2007
No major cost reduction plans for Jaguar
No major cost reduction plans for Jaguar HEAD OF Ford Europe, Lewis Booth, says there are no major cost-reduction plans for Jaguar.
But he warned that currency concerns and rising commodity costs will continue to cloud profit hopes for the British car-maker.
"Currency remains a major concern. That's not going to go away easily," Booth said.
The British pound - which is valued significantly higher than the U.S. dollar - makes the company's heavy reliance on exports to the US, a business challenge.
DATED: 12.01.07
FEED: AW
But he warned that currency concerns and rising commodity costs will continue to cloud profit hopes for the British car-maker.
"Currency remains a major concern. That's not going to go away easily," Booth said.
The British pound - which is valued significantly higher than the U.S. dollar - makes the company's heavy reliance on exports to the US, a business challenge.
DATED: 12.01.07
FEED: AW
