Monday, January 22, 2007

OFT orders Reg Vardy to change credit adverts

Reg Vardy has been ordered to change its consumer credit advertising by the Office of Fair Trading after its campaign was found to breach regulations.

Credit adverts appearing in newspapers in Scotland, the north of England and on Reg Vardy forecourts, were considered by the OFT to be in breach of the Consumer Credit Advertisements Regulations.

Some adverts were also found to be misleading. The dealer group has now given the OFT a written assurance that its advertising will be compliant in future.

DATED: 22.01.07

FEED: MT

Chinese Brilliance cars enter Europe

HSO Motors Europe, the Luxembourg-based car importer, has signed up Cardoen , the Belgian dealer group, as its first partner for Brilliance, the Chinese car brand.

The brand’s first model will be the BS6 medium-sized saloon due to be unveiled at the Geneva Motor Show in March. Sales will initially be in the Benelux countries although a launch date has yet to be announced.

Professor Hans-Ulrich Sachs, managing director of HSO, said: "With Cardoen we have a dealer organisation on our side - a partner who is already established in the Benelux countries and has a widespread car dealership and workshop network."

DATED: 22.01.07

FEED: MT

4X4 demand remains high

Consumer demand for new and used 4X4 SUVs is as strong as ever despite a backlash against large gas guzzlers, according to EurotaxGlass’s, publisher of the Glass’s Guide to Used Car Values.

“Dealerships have not been reporting any meaningful drop-off in demand for prestige SUVs, with sales of new and used examples currently in line with what we saw at the same point last year,” said Richard Crosthwaite, Prestige Car Editor at EurotaxGlass’s.

DATED: 22.01.07

FEED: MT

Proton plans 30 more UK dealers by end of year

PROTON CARS UK plans to add a further 30 dealers to its network of 90 during 2007.
The franchise enjoyed a similar expansion in 2006.
"Dealer expansion is the key to Proton's long term business success and we are planning to recruit a further 30 dealers by the end of 2007," said Simon Park, general manager of sales and marketing at Proton.
Proton enjoyed sales growth of 64% in 2006.

DATED: 22.01.07

FEED: AW

SUV sales are safe for the moment says Glass's

DEALERS in SUVs have little to fear from the green lobby's persecution of the vehicles, and the drivers - for the moment.
There is no evidence that recent negative publicity about emissions is having any impact on sales of the vehicles or on residual values.
"Dealerships have not been reporting any meaningful drop-off in demand for prestige SUVs, with sales of new and used examples currently in line with what we saw at the same point last year," said Richard Crosthwaite, prestige car editor at EurotaxGlass's.

DATED: 22.01.07

FEED: AW

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