Tuesday, March 06, 2007

PSA drops alliance talks with Proton

PSA Peugeot Citroen has terminated discussions with Proton over a possible cooperative venture. The talks, which began in September last year, focused on co-producing Peugeot and Citroen cars in Malaysia with a view to it serving as a production base for the brands’ sales operations in the south east Asian region. PSA said an in-depth study of the market concluded that the project would not be successful.

DATED: 06.03.07

FEED: MT





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