Friday, May 25, 2007

RAA agrees massive Manheim deal

The Retail Automotive Alliance has announced a new-two year deal with Manheim to remarket nearly 60,000 cars in the period to the end of 2008, which will see in excess of 10 bespoke sales held each week around the country.

Part-exchanges from retail activity generated by the RAA's 165 dealerships will be offered at Manheim centres nationwide.
In addition, a new initiative of “ready to retail” sales, including over-age stock and higher value part-exchanges, will be staged at Manheim Coventry and Rotherham.

DATED: 25.05.07

FEED: MT





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