Monday, March 10, 2008
New Ford Fiesta to set standards
Ford’s new generation Fiesta was the most significant mainstream launch of this year’s Geneva Motor Show, with the blue oval’s new generation supermini expected to set new class benchmarks.
The car, which is heavily based on the popular Verve concept, was shown in both three- and five-door derivatives with Ford confirming the range will go on sale in UK dealerships in the autumn.
Speaking at the show UK chairman and chief executive Roelant de Waard underlined the importance of the new car for dealers saying it would give them profitable conquest sales.
DATED: 10.03.08
FEED: MT
The car, which is heavily based on the popular Verve concept, was shown in both three- and five-door derivatives with Ford confirming the range will go on sale in UK dealerships in the autumn.
Speaking at the show UK chairman and chief executive Roelant de Waard underlined the importance of the new car for dealers saying it would give them profitable conquest sales.
DATED: 10.03.08
FEED: MT