Monday, April 14, 2008
Death of a car salesman
Franchised model is under threat and could face extinction
The current vehicle franchising model could face extinction warns the latest Trend Tracker white paper. A mix of over supply and rising oil prices could wipe out the current franchise car sales model, with cars leased by their makers rather than sold, according to the research entitled Weaknesses of the Auto Retail Franchise System.
“With the over-supply of inventory carmakers are turning to alternative retailers and intermediaries to sell cars. This makes the territorial basis of the franchise system increasingly irrelevant,” said report author Toby Proctor.
DATED: 14.04.08
FEED: MT
The current vehicle franchising model could face extinction warns the latest Trend Tracker white paper. A mix of over supply and rising oil prices could wipe out the current franchise car sales model, with cars leased by their makers rather than sold, according to the research entitled Weaknesses of the Auto Retail Franchise System.
“With the over-supply of inventory carmakers are turning to alternative retailers and intermediaries to sell cars. This makes the territorial basis of the franchise system increasingly irrelevant,” said report author Toby Proctor.
DATED: 14.04.08
FEED: MT
