Thursday, May 15, 2008
BMW brings Alphera Financial Services to UK
Multi-marque finance arm poised to launch in Britain
BMW Financial Services is going to start promoting its multi-marque finance branch, Alphera Financial Services, in the UK.
While Alphera operates in over 20 markets around the world and has had a presence in the UK since 2006, the company wanted to establish itself fully before any public promotion in Britain.
Pauline Hayes, director of Alphera said: “Over the last two years we've been working to establish the business in the UK and building a nationwide network of partnerships with selected motor dealers.
“Our focus going forward is to continue to expand our network of partners whilst working in conjunction with our existing partners to help develop their businesses.”
DATED: 15.05.08
FEED: MT
BMW Financial Services is going to start promoting its multi-marque finance branch, Alphera Financial Services, in the UK.
While Alphera operates in over 20 markets around the world and has had a presence in the UK since 2006, the company wanted to establish itself fully before any public promotion in Britain.
Pauline Hayes, director of Alphera said: “Over the last two years we've been working to establish the business in the UK and building a nationwide network of partnerships with selected motor dealers.
“Our focus going forward is to continue to expand our network of partners whilst working in conjunction with our existing partners to help develop their businesses.”
DATED: 15.05.08
FEED: MT
