Friday, May 02, 2008
Tesco: Green motoring research
A significant 21 million motorists would consider switching to a more environmentally-friendly vehicle if the price was more competitive and the government offered incentives.
New research by Tescocompare.com found that financial incentives rather than environmental concerns are the main driver of car choice.
Almost two-thirds of motorists said they would be prepared to switch to a low-emitting vehicle if road tax was reduced but only a fifth would be persuaded by the higher taxes introduced on high-polluting vehicles in April’s budget.
“The message that the British driver is sending to the Government is empathetic – they are happy to embrace green driving but want to be rewarded for doing so,” said Paul Baxter of Tescocompare.com.
DATED: 02.05.08
FEED: MT
New research by Tescocompare.com found that financial incentives rather than environmental concerns are the main driver of car choice.
Almost two-thirds of motorists said they would be prepared to switch to a low-emitting vehicle if road tax was reduced but only a fifth would be persuaded by the higher taxes introduced on high-polluting vehicles in April’s budget.
“The message that the British driver is sending to the Government is empathetic – they are happy to embrace green driving but want to be rewarded for doing so,” said Paul Baxter of Tescocompare.com.
DATED: 02.05.08
FEED: MT
