Wednesday, May 14, 2008
Vroom Retail
Newcastle-based CircleRed, the property development consultant behind the Silverlink Vroom Retail Park, is due to roll out the concept at other locations in the UK.
The announcement follows news that the first Vroom now has seven dealers operating from the purpose built £10 million site and will officially open this month.
Duncan McGregor, managing director CirecleRed, said: "When the Vroom concept was unveiled in 2006 there were some in the industry who said it couldn’t work. That multiple dealers could not exist side by side.
"We have proved that the opposite is true. The critical mass achieved by eight dealers boosts footfall for all. The blue chip environment we have created, surpassing that on offer from many main dealers, would be beyond the reach of individual traders."
McGregor said he now has the facts and figures to support the concept at other cities in the UK. CircleRed was already researching more sites in Sheffield and Edinburgh when the project first started two years ago.
He said: "Having proved the Vroom concept works here in Newcastle we look forward to the challenge of opening further car retail parks of the same standard."
McDougal & Breen, Gosforth Park Motor Company, Northern 4x4 Centre, Silverlink Specialist Cars, Hummer Newcastle, Henson Motor Group and David James are all operating out of the Vroom Retail Park at Silverlink.
DATED: 14.05.08
FEED: AM
The announcement follows news that the first Vroom now has seven dealers operating from the purpose built £10 million site and will officially open this month.
Duncan McGregor, managing director CirecleRed, said: "When the Vroom concept was unveiled in 2006 there were some in the industry who said it couldn’t work. That multiple dealers could not exist side by side.
"We have proved that the opposite is true. The critical mass achieved by eight dealers boosts footfall for all. The blue chip environment we have created, surpassing that on offer from many main dealers, would be beyond the reach of individual traders."
McGregor said he now has the facts and figures to support the concept at other cities in the UK. CircleRed was already researching more sites in Sheffield and Edinburgh when the project first started two years ago.
He said: "Having proved the Vroom concept works here in Newcastle we look forward to the challenge of opening further car retail parks of the same standard."
McDougal & Breen, Gosforth Park Motor Company, Northern 4x4 Centre, Silverlink Specialist Cars, Hummer Newcastle, Henson Motor Group and David James are all operating out of the Vroom Retail Park at Silverlink.
DATED: 14.05.08
FEED: AM
