Thursday, August 28, 2008
Hummer attracts interest from Middle East
Two Gulf-based Arab investors have shown an interest in buying the Hummer brand from General Motors, according to reports.
It follows reports earlier this month that Russian olligarch Oleg Deripaska had held early-stage talks with GM about the brand, although Deripaska has since said he is not interested.
GM remains upbeat about the sales prospects of Hummer, however industry observers question the merit of buying a 4x4-focused brand at a point when the market for large SUVs in western Europe and the USA has crashed.
DATED: 28.08.08
FEED: AM
It follows reports earlier this month that Russian olligarch Oleg Deripaska had held early-stage talks with GM about the brand, although Deripaska has since said he is not interested.
GM remains upbeat about the sales prospects of Hummer, however industry observers question the merit of buying a 4x4-focused brand at a point when the market for large SUVs in western Europe and the USA has crashed.
DATED: 28.08.08
FEED: AM
