F&I Management & Training

Jaguar and Land Rover (JLR) sales rose by a third last month driving hopes that the car brands may have turned a corner following the turmoil of the financial crisis.

New figures from JLR owners Tata show that Jaguar sales increased by 5% to 4,794 while Land Rover soared by 45% to 16,340 last month.

The sharp increases will come as a relief to Tata, which has been forced to endure the worst premium car market for decades since it bought the two manufacturers from Ford on 2008.

Since March, global sales of JLR models have been down 26%, but last month's figures suggest a 'stabilisation' in the market, according to a company spokesman.

The UK was one of JLR's best performing markets with retail sales gaining 73% for Land Rover and 68% for Jaguar.