Wednesday, May 05, 2010
ACF gains SAF finance approval
The SAF programme was introduced by the Finance & Leasing Association (FLA), the industry body for the motor finance industry, in 2007 to raise standards across the industry and to improve consumer confidence.
All point of sale dealership employees are required to sit and pass a test of their knowledge of financial services products and industry regulation.
Once every individual in each dealership has passed, the dealership becomes SAF Approved, then once every dealership achieves SAF status, the dealer group gains accreditation and can display the SAF branding throughout the dealer network and throughout all marketing and customer communications.
This ground-breaking approach has been backed by the Financial Services Authority (FSA), the Office of Fair Trading (OFT) and Retail Motor Industry Federation (RMIF).
Paul Harrison, head of motor finance at the FLA said: "The SAF programme is helping to improve customer confidence in motor finance when visiting a car dealership. By having full SAF approval staff are recognised to have been correctly trained, to a high standard.
"This also encourages staff to improve their overall knowledge and is crucial to building trust between the company and the customer."
DATED: 05.05.10
FEED: MT
