F&I Management & Training

FindsYouCars.com matches buyers with dealers who have the exact car they are looking for.

Dealers create a profile on the site, outlining what cars they typically trade in.

The website matches their profile with buyers' specific car requirements and sends alerts with contact details included.

Iain McCall, vehicle remarketing and cost of ownership manager Toyota, said the site provided a "rapid, personal and totally secure service" and reduced dealers' marketing costs.

FindYouCars.com launched a £10 a month micro-subscription introductory offer last month.

"We have been heartened by the uptake of this introductory offer," said FindsYouCars chief executive officer Guy Walker.

"It's clear that vehicle manufacturers such as Toyota are seeing the genuine value of the site as a reliable and cost-effective sales channel."

DATED: 23.09.10

FEED: MT