Friday, July 06, 2012
Vauxhall Opel business recovery plan approved
A business plan for sustainable profitability has been approved by the Opel Supervisory Board although finance details will not be included.
The 2012-2016 business plan will address investments in the Vauxhall and Opel product portfolio and strategies for sales, branding, exports and market expansion.
Possibilities will also be assessed for improving economies of scale under the alliance between PSA Peugeot Citroën and GM, of which Opel is a subsidiary, including the reduction of material, development and production costs.
In a statement regarding the approval, representatives of both GM and Opel spoke of the encouragement and support shown by GM.
A spokesperson for Vauxhall confirmed to Motor Finance that the plan was a strategic one and, as such, would not contain details on what this may mean for brand finance.
Earlier this year, Vauxhall, which conducts the majority of its finance through GMAC trading style Ally Financial, surprised many in the industry by changing provider for its flagship retail 0% programme to Santander.
DATED: 06.07.12
FEED: MF
